Mart Umusadege Resources Nigeria Limited (MURNL) has unveiled a new brand identity and logo following its 100 per cent acquisition by Midwestern Oil and Gas, the parent company of the erstwhile tripartite partnership.
The Managing Director, Midwestern Oil and Gas, Mr. Charles Odita, was quoted as having said that the rebranding effort took months of planning, deliberation and collaboration, because it was very important for them to create an image that will represent MART as a fully nationalized company that is strategically positioned to play a major role in the oil and gas industry in Nigeria.
This paper will attempt to highlight the possible Intellectual Property (IP) dimensions of the Mart Rebranding and how it can be monetized.
To read more please follow this link:. Monetizing Mart Umusadege Resources Rebranding by Olufola Wusu
Olufola Wusu is a Commercial/Oil and Gas and I.P. Lawyer with Megathos Law Practice based in Lagos.
Olufola Wusu Esq. © 2018
Olufola Wusu is noted for his “dynamic practice” and “commercial acumen”. He is praised for his “first-rate skills” in assisting clients